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[VIDEO] WHO is Your Brand?

[VIDEO] WHO is Your Brand?

by | Mar 24, 2021 | blog

It’s not “WHAT is your brand”. It’s “WHO is your brand”? Your brand isn’t what you decide it to be. It’s what your customers decide. Your brand is what they see and feel when they interact with you, particularly your...
[VIDEO] How to Be Positive, Without Being Fake

[VIDEO] How to Be Positive, Without Being Fake

by | May 4, 2020 | blog

How can you be positive as a leader in this current time of uncertainty, without being fake? This was the question I was asked by one of my favourite clients this week, after a virtual classroom I’d run on how to lead through the COVID-19 crisis. In a follow-up...